New Google Analytics Features

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Four new features have been added to Google Analytics to coincide with the new Google Analytics interface maturing from beta to its final release. Until July 18 2007, the previous Google Analytics interface was still available to facilitate transition to the new Google Analytics interface, also known as 'Google Analytics beta interface' and 'Google Analytics 2.0'. Map Overlay

google-analytics-map-sml

google-analytics-map-sml

The Map Overlay report links to countries, rather than subcontinents. This allows you to more quickly navigate to regional specific data. For example, to access data for Australia previously you would click on the map to present Oceania, then on Australia and New Zealand and finally on Australia. Now you simply click on Australia to present the statistics for Australia.

Content by Title

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google-analytics-url

The Content by Title report now presents the URL when you drill-down to a particular page. This allows you to see the URL for a particular page and identify where that page lies within your website. This is especially useful for a technical analysis of the website, for example you can now easily fix pages with identical titles.

Segment menu

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google-analytics-segment

The Segment menu as been added to Content reports. This allows you to now cross-segment by campaigns, referrals, keywords and other available segments for pages and sets of pages.

Quickly access table rows

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google-analytics-go-to

A new 'go to' box has been added to reports with tables. This allows you to enter the row number you wish to view and jump to the particular row. This is especially useful with longer reports and allows you to navigate data more efficiently.