Our integrated online marketing solutions and campaign management include a detailed audit of your Google Analytics setup. Our analytics experts have worked on many large-scale (and small) Google Analytics implementations. We will ensure you have the advantages of the latest Google Analytics features to provide accurate, reliable and relevant data to make your online marketing ROI-driven.
Standard Setup Options:
- Conversion Tracking: We will identify and set up goals (the key things you want people to do on your website) in Google Analytics, allowing you to measure and improve your conversions.
- Google AdWords: We will make sure AdWords is correctly linked and that your paid search traffic is being correctly reported by Google Analytics.
- E-commerce Transactions: If you are selling or taking payments online we will work with you to set up e-commerce reports, so you have sales data inside Google Analytics.
- Profiles and Filters: We can set up Google Analytics so you aren't tracking your own visits to your website, through to advanced requirements.
- Tracking Multiple Domains: If your website uses multiple domains (or sub-domains) we can help you track visitors as they navigate between them.
- Tracking Forms: We can install Google Analytics so you can see how people are using the forms on your website. This will allow you to see if individual elements within the form are difficult to use.
- Tracking Downloads and Links: We can help you automatically track files and links so you can see where people are going and what they are downloading.
Advanced Setup Options:
- Event Tracking: If you have Flash, AJAX or any other interactive elements on your website we can help you track usage (and engagement) with event tracking.
- CRM Integration: We can help you get Google Analytics data directly within your CRM for greater insights on your leads.
- Google Website Optimizer: We can help you track information from your Google Website Optimizer tests directly into Google Analytics.
- Custom Variables: Want to see extra information on your visitors or website sections inside Google Analytics? We can help you make the best use of custom variables for your advanced tracking requirements.
- Custom Dashboards and Reporting: We can create custom dashboards and reporting for you using the Google Analytics API, so you don't even need to login.
- Mobile Apps and Sites: If you have iPhone, Android or other mobile apps and websites we can ensure Google Analytics is set up to track usage and engagement.
