Learn about Google Website Optimizer with the control, comfort and convenience of live-online training on your own desktop. Our one hour introductory webinar features a 45 minute tutorial by a Google Website Optimizer Certified Trainer followed by 15 minutes Q&A.
Our Google Website Optimizer Introductory Course begins with the fundamentals of conversion optimization testing beginning with an overview of landing pages, usability and visitor behaviour, best practices for increasing conversions, introduction to testing and 'how, what and when' to test.
By allowing you to test variations of your key landing pages with different combinations of design and layout elements such as buttons, colours, fonts, fields and calls-to-action Google Website Optimizer takes the guesswork out of website improvement decision making.
This course is perfect for individuals and teams new to conversion testing and Google Website Optimizer and wanting to make improvements to their website landing pages on an objective basis to increase conversions for their online marketing campaigns.
What is Google Website Optimizer?
Google Website Optimizer is an accurate and effective testing tool for increasing conversions on your key landing pages for visitor engagement and transactions such as enquiry forms, sign-ups for memberships and subscriptions, e-commerce and donations.
