Argh, it’s Monday again. But, the silver lining is that it’s the day where we show you what Loves Data Loves. This week we’re helping you discover all the wonderful things that data can reveal about the world, from the gender divide in films to global warming. So, strap yourself in and prepare to get “datary.”
Measuring Gender Diversity in Movies
Who runs the world? Not girls according to the Bechdel Test which uses crowd-sourced data to show if a film has:
- At least 2 women in it
- And they talk to each other...
- But not about men (shock horror)
About 40% of films don’t pass, many of the failed ones are popular movies such as Shrek, Slumdog Millionaire, Toy Story and Tomb Raider (even though Lara Croft still kicks ass)!
It’s not just on-screen either – 50% of films made up of a majority-male writing team will fail the test. Add a female and it’s only a 30% failure rate. Check out this article by Polygraph for a more in-depth investigation into the Bechdel Test and the theories behind why sexism in movies is still an issue.
NASA’s Data Visualisations show Climate Change
Global temperatures reached record highs in 2015 in step with the Earth’s long-term warming trend shown since record keeping began with industrialisation in 1880. NASA’s stunning data visualisations are drawn from the ground, air, sea and satellite sensors enveloping the Earth. A sophisticated algorithm is used to process the data.
“Today’s announcement not only underscores how critical NASA’s Earth observation program is, it is a key data point that should make policy makers stand up and take notice - now is the time to act on climate,” says NASA Administrator, Charles Bolden.
Sydney Coastrek Opens Eyes
Loves Data loves working with nonprofits. The Fred Hollows Foundation’s life-changing Sydney Coastrek is on again this year to raise money to restore the eyesight of people in developing countries. Coastrek launched in 2010 and raised $200K, nearly $1M in 2012, almost $3M in 2015 and is set to reach this figure in 2016.
This year Coastrek offers a choice of three amazing treks between 30 km - 55 km's along beautiful coastlines. The treks are on 4 March. Registrations close on 31 January 2016 – it’s time to whip out the lycra and start stretching.
Kodak Bringing Back Super 8 Films
Film enthusiasts around the world, rejoice! Kodak is reaching out to niche Super 8 markets, after using the Internet as one giant, real-time opinion poll to discover filmmakers, film students and hobbyists are still excited to use ‘real film.’ Since their stint of bankruptcy's ended in 2013, Kodak’s seen a bunch of filmmakers opt for film over digital (including legend Tarantino’s new ‘Hateful 8’ which can be viewed on 70mm film roadshow version at selected cinemas). They’re releasing a ‘new’ Kodak Super 8 Camera, that’s set to inspire a new generation of film cameras – discover the range, here.
AIME CEO Jack Bancroft dropped in on Triple J's Breakfast with Matt & Alex this morning to chat about Triple J’s Hottest 100 partnering with AIME. Matt gave a big shout out for AIME’s caps. AIME connects thousands of Indigenous high school students with mentors to help them transition to university, further education and careers.
What We’re Listening To
Being an Aussie company, the Loves Data staff are unfamiliar with spending long months in the snow and unlike NYC right now, none of our cities are ever going to need 1800 snow ploughs!
However, Aussie-born, New York living, singer/songwriter, Chet Faker’ just dropped some chill beats, called In Between, which samples the voice of New York’s mayor, Bill de Blasio with some remarkable data. Chet’s bringing the snow-storm to everyone, via the Internet.