Why Loves Data Isn’t Running a Black Friday Sale

If you’re wondering whether Loves Data will have a Black Friday sale, the short answer is that I won’t be offering a seasonal discount this year. I wanted to explain why, especially if you’ve been waiting before enrolling in a course.

Fair Pricing Throughout the Year

I’ve always approached course pricing with a simple aim: to charge a fair price for what you’ll learn. I don’t set a higher price to make room for regular sales.

For you, that means one less thing to consider when choosing a course. You can focus on whether the topics match your goals and whether you have time to learn, without planning your enrollment around Black Friday or other sales.

I know it can be frustrating to buy something and see a discount shortly afterward. Keeping my everyday pricing consistent is part of how I want to look after the people who choose to learn with me.

Making the Courses Better Value

Price is only one part of value. I also look at what’s included in each course and how the learning fits together.

For example, I originally offered Google Analytics fundamentals and advanced training as two separate courses. I’ve since combined them into one course, so learning both now costs less than purchasing the two courses separately.

When Different Pricing Applies

I offer special pricing for larger teams, so get in touch if you’d like to enroll a group.

In the past, I’ve also offered pre-release discounts for people who purchase a course before it’s available. These recognize that you’re committing to a course before you can start learning.

Those offers serve a specific purpose, alongside my approach to fair everyday pricing.

Learn When the Time Suits You

Choosing a course is a commitment of your time as well as your money. My recommendation is to enroll when the course matches what you want to achieve and you have time to put the learning into practice.

If that’s now, I’d love to help you learn. If it’s later, take your time. You don’t need to make that decision around a Black Friday sale.